10th post

Globalization is the active process of technological development that perpetuates the exchange between nations. This sharing can be anything from ideas to manufactured goods. Due to the development of tools like the internet and the diffusion of devices that utilize the net, this interconnectedness has become more and more prevalent.

The idea of cultural imperialism has become an increasing focus of contention. Cultural imperialism is the process of the flow of culture from a main source to other susceptible outlets. Obviously, on the global scale is applies to countries. Communicative technologies are mostly responsible for this phenomenon. Its partner in crime can be any entertainment company that produces internationally. Disney is a prime suspect.

Since Disney's production spans over international borders they influence that culture and make that audience consumer's. But cultural imperialism, though unbalanced, still makes for diversity. Slumdog Millionaire is a perfect example of the reciprocal capabilities of globalization.

9th blog post

an advertisement that i find to be particularly powerful is the Mcdonald's billboard off the freeway that says "'mvp: most valuable potato' with a picture of a potato carved into a football and a batch of fries. the power in this ad is really just in its wit. considering texas can't do anything on the field, this ad strikes an emotional chord with most of its viewers.

this ad's appeal is in its aesthetic sensations. this type of appeal is typically more ambiguous than the other appeals because it's harder to really quantify someone's taste. any ad that uses this appeal relies on its creativity and exactly how the public views it.

the ad i have chosen exemplifies this appeal because it is clever and funny and especially creative. but it also exemplifies the aesthetic appeal because it appeals to a particular group of people, but since we do live in texas it works.